TimeTalk
TimeTalk
TimeTalk is a time-conversation product. We used the official mark and lockup and shipped the live app surface.
Outcome: A clear app brand and working web/app destination for TimeTalk.
Visit live siteApp brandMobile productMarketing site
Brand system
Official marks, lockups, and usage from the brand kit.
Colors
- Ink #111111
- Paper #FFFFFF
Typography
- Wordmark
- Official TimeTalk lockup
Usage
- Use the official mark and lockup; do not invent a new clock symbol.
- Prefer the lockup in marketing; mark for app icon sizes.
Live site
Desktop and mobile captures from the shipped product.
Growth story
Time products fail when the brand is a clock cliché. TimeTalk already had an official mark. We put it on a product people can open. Growth strategy: brand the name, ship the app, use the site as the install and story page.
Challenge
A time product needed a real public home, not just an icon file.
Approach
Results
TimeTalk is installable and explainable from one URL.
Growth journey
Key milestones and outcomes.
Brand
Keep the mark
Official mark only—no constructed clock icons.
Product
Ship the talk
Live app/web as the growth surface.