Website Pre-Launch Checklist

A comprehensive checklist covering content, SEO, performance, accessibility, and go-live tasks before you publish your site.

Answer capsule: Before launch, verify content accuracy, metadata and schema, Core Web Vitals, forms and tracking, legal pages, SSL and redirects, and a final cross-device QA pass. Use this checklist as a gate—don't go live until critical items are checked. Content and messaging ☐ Primary headline and CTA clear on every key page ☐ Contact information accurate (email, phone, address if applicable) ☐ About page reflects current team and mission ☐ Service/product pages match actual offerings ☐ Proof elements live: testimonials, logos, case studies ☐ No lorem ipsum or placeholder copy ☐ Spelling and grammar reviewed SEO and discoverability ☐ Unique title tag and meta description per indexable page ☐ Open Graph and Twitter card images set ☐ Canonical URLs configured ☐ sitemap.xml submitted to Search Console ☐ robots.txt allows indexing of public pages ☐ Structured data (Organization, WebSite) validated ☐ 404 page designed and helpful Performance and technical ☐ Images optimized (WebP, responsive sizes) ☐ LCP, CLS, INP within acceptable ranges ☐ HTTPS enforced; mixed content resolved ☐ Favicon and app icons set ☐ Analytics and conversion tracking installed ☐ Forms submit successfully; not